Comments on: Why should I be a blogger if I already own a business?

By: John Anthony

John Anthony — Mon, 23 Apr 2007 15:14:23 +0000

You’re right gary - a company blog is some of the easiest, free publicity a company can get!

By: danielle

danielle — Mon, 12 Mar 2007 20:49:01 +0000

not just small, but traditional, businesses… smaller media firms, for example, might just need someone to bridge the gap. i agree it’s harder for businesses that have no idea of the benefits of blogging.

By: lyndonmaxewell

lyndonmaxewell — Sun, 11 Mar 2007 13:08:41 +0000

The next point that they would try to argue is that “they are much bigger than us”, and has to do with Economies of Scale or something like that. I guess they really need some convincing.

By: Gary Lee

Gary Lee — Sun, 11 Mar 2007 09:59:44 +0000

I think most small businesses don’t have the flexibility to take risks like the big companies do, but once they see what can be acheived from the successes of bigger companies, they are much more open to the idea. The key to presenting to smaller companies is showing them examples of blogs such as google and IBM.

By: lyndonmaxewell

lyndonmaxewell — Sun, 11 Mar 2007 03:24:28 +0000

Interesting tips, I guess many small time business owners still do not get the message. Only the bigger companies are seeing the advantages and plausible gains in doing so.